Station 19
Communicating with the Media - News Director Mona Alexander's Presentation
21 News Director Mona Alexander recently had the opportunity to lead a workshop sponsored by the Regional Chamber of Commerce. As part of the Chamber's Mahoning Valley Local Government Leadership Academy, Mona was invited to discuss effective ways to communicate with the media.
Wednesday, January 16th 2008, 8:34 PM EST
Updated:
21 News Director Mona Alexander recently had the opportunity to lead a workshop sponsored by the Regional Chamber of Commerce. As part of the Chamber's Mahoning Valley Local Government Leadership Academy, Mona was invited to discuss effective ways to communicate with the media. As part of the workshop, Mona asked other experts to share their thoughts on working with the media.
1. 21 News Reporter Michelle Nicks gives an overview of how the media, specifically the 21 newsroom, operates.
2. 21 News Assignment Manager Mollie McGovern offers insights on how to get your information to the media.
3. 21 News Reporter Michelle Nicks talks about the reporter's job -- and doing that "difficult" interview.
4. Frank Graham, a national communications consultant and President of C3 talks about what to expect when a reporter calls.
5. George Farris, head of Farris Marketing in Boardman talks about how to get the media interested in your story.
6. WFMJ Today anchor Scott Schneider on how to be a great morning show guest and get invited back!
Video clips for the above six pieces are below.
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