Mahoning Valley - Cumulus Media has announced the launch of Christmas 104, an all-Christmas radio station in the Mahoning Valley.

The station debuted recently by playing Bing Crosby's "White Christmas."

Christmas 104 is scheduled to run through the end of the year.

"With everything going on in the Mahoning Valley and in the world these days, we felt we could all use a little more Christmas right now. Playing Christmas music this early in the season will get our listeners in the Valley into the holiday spirit, even more, this year," said Bill Kelly, Vice President and Market Manager of Cumulus Youngstown.

104 was previously Z104 and played oldies music.